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Craig Nelan: How A Coast Guard Veteran Has Changed The Game For Real Estate Investors

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Craig | Binnacle Home Solution LLC

Tell us about yourself?

I am a Father to 5 children, 1 girl (11), twin boys (4), a 2yo boy, and a 5-month-old boy. I am an 8 year Coast Guard Veteran and began investing in real estate in my late 20s. I have been married to my wife, Morgen, for 7 years.

What do you think is the single biggest misconception people have when it comes to startups?

That you will hit that grand slam on the first try, and once you have started seeing some slight success everyone around will think that you crushed it right away

If you could go back in time to any moment from your journey, and give yourself one tip, what would it be?

The small things you do every day will make the difference.

What makes you stand out as an entrepreneur?

Risk tolerance. Surprisingly, having children made me realize that risk is very manageable and spending any time on the sideline is unacceptable. So, while I may not know what my third step is going to be, I know that I MUST make that first.

What are some of the best working habits you’ve gained over the past couple of years?

Being organized. I have always had ADHD and scattered but when I started my first company, that completely failed BTW, getting organized and staying that way was very important

Give us a bit of an insight into the influences behind the company?

I started reading about successful entrepreneurs when I was in my late 20s, and they all had two things in common. 1. They owned businesses. 2. They owned real estate

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Where do you see your business in five years?

The ‘Go To’ company for buying/selling real estate for investors in the southeast and branching out to major cities across the US

What do you think the biggest challenge will be for you in getting there?

Getting my marketing to the point that my brand becomes a household name for investors and reinvesting into better marketing

Talk to us about your biggest success story so far?

My biggest success was selling a property I owned for only 15 months for a 75k profit and the turning point for my company

How do clients and customers find you? Are you much of a salesperson for yourself?

I connect with a lot of my clients through social media and mailing postcards to possible clients. I have been lucky enough to be able to connect with people quickly and enjoy the sales portion of our business

What one tip would you give to fellow startup founders?

Quantify your “why”. You are going to run out of steam very quickly if the only reason you start a business is for the money.

And finally, what do you hope the future brings both you personally, and your business?

Freedom. That is all I have wanted. I left the military because I missed so much of my children’s life.

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